Breaking Ground in a Vibrant Market

Mohit Kalia, Vice President of Sales, Raheja Developers, provides an insight into the strategies that have ensured the firm’s winning streak over the years

As India’s property market experiences unprecedented growth, understanding the underlying factors fueling this boom becomes paramount. In an interview with REM TIMES, Mohit Kalia, Vice President of Sales at Raheja Developers, sheds light on the dynamics shaping the industry and unveils the strategic vision propelling their success across the nation. From technological innovations to sustainable practices and future aspirations, delve into the comprehensive narrative that defines both the broader market landscape and the unique trajectory of Raheja Developers in this exclusive conversation.

Q1. What do you believe are the key factors behind the current property market boom in India?

India's current property market boom can be attributed to several key factors. Firstly, the availability of loans has made it easier for individuals to invest in real estate, thus driving demand. Secondly, India's growing economy has created a conducive environment for property investment, with increasing disposable incomes and a burgeoning middle class driving demand for residential and commercial properties.

Additionally, favourable demographic trends and infrastructural developments have played a significant role as urbanisation drives demand for housing and commercial spaces. Furthermore, Foreign Direct Investment (FDI) inflows into the real estate sector have provided a boost to the market, attracting both domestic and international investors. Lastly, a stable government has instilled confidence among investors, contributing to the overall growth of the property market in India.

Q2. Tell us about the growth of Raheja Developers. What are the reasons behind its success across India?

Raheja Developers has experienced significant growth over the years, having delivered more than 25 million square feet of real estate projects with further plans to deliver an additional 10 million square feet approximately in the next two to three years.

Our success can be attributed to several factors. Our unwavering commitment to customer-centricity has been pivotal in building long-lasting relationships with our clients. Secondly, our legacy of delivering high-quality projects and unique architectural designs has set us apart in the industry. Additionally, our collaborations with global and top Indian brands for design and services have enabled us to offer unmatched quality and luxury to our customers, further enhancing our reputation and success across India.

Q3. How do you incorporate technology into your developments?

Technology plays a crucial role in our developments at Raheja Developers. We have integrated various software solutions across all functions within our organisation to streamline processes and enhance efficiency.

Our projects feature state-of-the-art amenities, including automatic voice-controlled homes that allow residents to control various aspects of their living spaces with a simple touch on their mobile devices, exemplifying our commitment to incorporating cutting-edge technology into our developments.

Mohit Kalia, Vice President of Sales, Raheja Developers

Additionally, we are pioneers in incorporating advanced construction technologies such as the MIVAN Framework system in our projects, which enables faster and more sustainable construction. Moreover, our projects feature state-of-the-art amenities, including automatic voice-controlled homes that allow residents to control various aspects of their living spaces with a simple touch on their mobile devices, exemplifying our commitment to incorporating cutting-edge technology into our developments.

Q4. What sustainable measures do you incorporate in your properties?

At Raheja Developers, sustainability is the core value guiding our property development approach. We incorporate a range of sustainable measures in our properties, including rainwater harvesting, zero discharge systems, and eco-friendly designs to minimise environmental impact. Additionally, we prioritise the recycling of biodegradable waste and have implemented sewage treatment plants to ensure responsible waste management. Furthermore, our properties feature double-glazed windows for noise reduction and innovative designs that maximise natural light, promote energy efficiency and create a healthier living environment for residents.

Q5. What aspirations and strategic objectives has your company set for the year 2024?

In 2024, Raheja Developers aims to continue its trajectory of growth and success by focusing on several strategic objectives. We plan to launch new projects in prime locations across Delhi and Gurgaon, catering to our discerning customers' evolving needs and preferences. Additionally, we are committed to delivering almost 10 million square feet of under-construction projects in the next two to three years, fulfilling our promise of timely delivery and excellence. Furthermore, we will concentrate on delivering our sold-out plotted developments, reaffirming our commitment to customer satisfaction and project completion.

Q6. What new trends will affect the real estate market this year?

The real estate market is witnessing several new trends poised to shape the industry landscape in the coming year. A prominent one is the growing demand for luxury real estate, with buyers increasingly seeking amenities such as concierge services, private pools, and room service within their apartments. This trend reflects the evolving preferences of affluent buyers prioritising luxury and exclusivity in their residential properties. As such, luxury real estate is expected to emerge as a significant segment within the market, catering to the discerning tastes of high-net-worth individuals.