Property Portal Rightmove Acquires HomeViews

The UK-based company offers valuable insights to residents, rental operators and developers to help them make informed decisions

Rightmove plc, UK’s largest property portal, announced its acquisition of HomeViews Platform Limited for £8 million on February 1, 2024. HomeViews is known as the UK’s foremost community of verified resident reviews, with a focus on the build-to-rent sector. Their platform aids prospective residents in making informed decisions about where to live while offering valuable insights to rental operators and developers.

Quick Take

• Rightmove focuses on the build-to-rent sector
• The company acquired HomeViews for £8 million
• CEO Rory Cramer will continue to lead the HomeViews team post acquisition

Its data platform, HomeViews Pro, is instrumental in helping the build-to-rent industry comprehend resident experiences and trends. CEO Rory Cramer will continue to lead the HomeViews team post acquisition. Rightmove CEO Johan Svanstrom expressed enthusiasm, stating, “The HomeViews team has crafted an impressive platform that empowers consumers and provides invaluable feedback for industry operators, particularly in the burgeoning build-to-rent segment.”

Rory Cramer, HomeViews CEO, added, “Joining Rightmove presents a fantastic opportunity to expand our services and leverage Rightmove’s brand leadership and market reach for the rapidly growing build-to-rent market.”