New Murabba Unveils ESG and Decarbonisation Strategies

The strategy sets out a clear roadmap for a low-carbon future

New Murabba, a subsidiary of Saudi Arabia's Public Investment Fund (PIF), has launched comprehensive Environmental, Social, and Governance (ESG) and Decarbonisation strategies. These initiatives underscore the company’s dedication to sustainable development and align closely with the Kingdom’s Vision 2030, which emphasises environmental stewardship, social progress, and economic diversification. 

The newly unveiled decarbonisation strategy sets out a clear roadmap for a low-carbon future, resonating with Saudi Arabia’s commitment to achieving carbon neutrality by 2060 and the PIF’s goal of operational net-zero emissions by 2050. By integrating key objectives of the Saudi Green Initiative, the strategy focuses on reducing greenhouse gas emissions, advancing renewable energy adoption, improving energy efficiency, and employing low-carbon materials while championing the principles of a circular economy. 

Our decarbonization strategy reflects our unwavering commitment to the Kingdom’s carbon neutrality objectives. By leading through example, we aim to demonstrate how responsible development can benefit both the community and the planet.

Michael Dyke, CEO of New Murabba

New Murabba’s ESG strategy, developed through extensive collaboration with employees, stakeholders, and company leadership, reinforces the organization’s commitment to sustainable and responsible practices. It emphasizes reducing environmental impact, fostering social inclusion and worker safety, and promoting strong governance through transparency, accountability, and effective risk management. 

Michael Dyke, CEO of New Murabba, highlighted the significance of these strategies as a cornerstone for achieving the company's mission to create a sustainable urban destination. He expressed confidence that the initiatives would bolster environmental performance, create lasting value for stakeholders, and serve as a model for responsible urban development. “Our decarbonization strategy reflects our unwavering commitment to the Kingdom’s carbon neutrality objectives. By leading through example, we aim to demonstrate how responsible development can benefit both the community and the planet,” Dyke stated. 

The launch of these strategies further strengthens stakeholder confidence, offering an attractive opportunity for those seeking sustainable investments with meaningful social and environmental impact. Moreover, these frameworks are closely aligned with global sustainability efforts, including the United Nations Sustainable Development Goals (SDGs), particularly SDG 11 on sustainable cities and communities and SDG 13 on climate action. 

New Murabba aims to inspire similar initiatives across Saudi Arabia and beyond, aligning with the Kingdom’s broader ambitions under Vision 2030.

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